Give your audience a Voice

Strategic management of Social Media activity designed to grow your business.

Once all the appropriate accounts have been set up we build your network and influence on an ongoing basis. You are as involved in the process as you want to be.

 1st Stage: Strategic Review

This review is designed to identify what you want to achieve with a Social Media strategy and how it will fit with your traditional marketing activity. We then determine which Social Media are the best fit for your business and, building on that, decide what type of content would be most suitable to engage other users of those Social Media. Finally, we discuss what sort of Return on Investment you want to see and how that will be measured.

 2nd Stage: Setting Up Accounts

We will set up those accounts that were identified in the Strategic Review as being most appropriate to your business and its objectives. This will include profiles, backgrounds, pictures and compelling copy.

 3rd Stage: Ongoing Monthly Routines

Generally, this is what the monthly activity will look like:

• Updating your Social Media accounts' status
• Informing and educating your target customers
• Initiating and managing discussions
• Building your network with relevant contacts

Typical activity for the more common Social Media channels is as follows:

  Twitter

• Daily updates
• Responses to new followers providing each with at least two messages about your business
• Twellow listing and maintenance
• Customised background and avatar

  Facebook

• Daily wall updates
• Events updates
• Discussion board topics
• Wall posts to partner groups
• Business page set up with customisation
• Bespoke landing page

 Linkedin

•  Invitations to join your network
• Group invitations sent to network
• Set up Group
• Join relevant groups
• Group discussion posts
• Profile set up and maintenance
• Twitter feed
• Blog feed

 YouTube

• Set up branded YouTube account
• Integrate with website
• Source video
  

 Blog

• Wordpress blog set up
• One article per week
• Blog promoted on other Social Media channels

Talk to South Wales Social Media on 01600 715508